Ecommerce Agency Running Your Store and Your Marketplaces

Your Shopify agency and your Amazon agency have never spoken to each other.

So your pricing drifts between channels, your best-converting product copy never reaches your listings, and nobody can tell you what a customer costs across all of them. We work as one ecommerce marketing agency across store and marketplace, development, SEO, paid, and Amazon, Walmart and Etsy management under a single team. One catalogue, one set of numbers, one place to ask why.

Built for brands selling in more than one place at once

Where channel decisions are made together, not by four separate vendors

WHY MULTI-CHANNEL QUIETLY BREAKS

Most brands don’t decide to run disconnected channels. It happens gradually. a Shopify build here, an Amazon consultant there, a freelancer on ads. Each performs acceptably alone. Together they produce a catalogue nobody owns and numbers nobody can reconcile. The cost shows up late. A product renamed on the store but not the listing. A promotion that undercuts your own marketplace price. Ad spend optimised per platform while blended acquisition cost climbs unnoticed. None of it appears on a single dashboard, because no single dashboard exists, which is exactly the problem a full-service ecommerce agency is supposed to solve.

What Our Ecommerce Management Services Cover

Six areas run as one engagement. Each is available standalone, and several have their own page, but the value here is that catalogue, search, paid and marketplace decisions get made in the same room.

Ecommerce Website Development Shopify Store Development Walmart Marketplace Setup Ecommerce SEO Ecommerce PPC Product Listing Optimization

Ecommerce Website Development

Storefronts built for conversion rather than for launch day, variant structure, filtering, checkout flow and page speed. Custom ecommerce development where a theme genuinely can't carry the catalogue, which is less often than most agencies suggest.

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Shopify Store Development

Builds, migrations and theme work on Shopify, including app rationalisation. Most underperforming stores we inherit aren't badly designed; they're carrying fourteen apps, half of which duplicate each other and all of which slow the site down.

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Walmart Marketplace Setup

Amazon, Walmart and Etsy, account setup, catalogue upload, buy box management and ongoing operations. Walmart is materially less saturated than Amazon for many categories, and it's the channel brands most often skip because nobody suggested it.

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Ecommerce SEO

Category and product page optimisation, technical fixes, and content built around how people actually search for what you sell. Organic is the only acquisition channel whose cost falls over time, which is why we start here rather than with ads.

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Ecommerce PPC

Google Shopping, Meta and Amazon Ads managed against blended acquisition cost rather than per-platform ROAS. A campaign can look profitable in Amazon's dashboard while cannibalising organic sales you were already getting for nothing.

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Product Listing Optimization

Titles, bullets, imagery, A+ content and backend attributes built per marketplace instead of copied between them. The same listing rarely performs on Amazon and Walmart, because the search behaviour underneath them isn't the same.

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// What you’ll get

connected measured accountable

Multichannel Ecommerce Management With One Team Owning Every Number

One catalogue. Blended economics. Channel decisions made together.

  • Single product catalogue
  • Blended CAC reporting
  • Marketplace buy box control
  • Organic-first acquisition
  • Cross-channel pricing rules
  • Owned accounts and data

How We Approach Ecommerce Engagements

01. Store and channel audit

We review the storefront, the listings, the ad accounts and the numbers behind them before recommending anything. Most engagements start by finding money already being lost, duplicate apps, cannibalising campaigns, or listings failing on attributes nobody checked.

02. Catalogue and pricing structure

Product data, variants and pricing rules defined once and applied everywhere. This is unglamorous and it’s the step that prevents the drift that makes multi-channel selling expensive eighteen months later.

03. Channel sequencing

Channels opened in an order that matches your capacity, not all at once. A new marketplace consumes operational attention as well as budget, and brands that open three simultaneously usually run all three badly.

04.Measurement and iteration

Blended acquisition cost, contribution margin and channel-level conversion reviewed together. Budget moves toward what works across the business rather than toward whichever platform reports the friendliest number in its own dashboard.

Why Choose Us as Your

Full-Service Ecommerce Agency

Why Digifinity?

AspectOther AgenciesDigifinity
Channel scopeSpecialised in one platform. Shopify agencies refer marketplace work out; Amazon agencies won't touch the storefront.Store and marketplace run by one team, so catalogue, pricing and campaign decisions are made together rather than negotiated between vendors.
CatalogueProduct data maintained separately per channel. Copy improved on the store rarely reaches the listings.One source of truth for titles, attributes and pricing, adapted per marketplace rather than duplicated or left to drift.
MeasurementROAS reported per platform. Each dashboard looks healthy while blended acquisition cost climbs unnoticed.Blended CAC and contribution margin reported across every channel, including where paid spend is cannibalising organic sales.
Channel adviceEvery channel is worth opening, because every channel is another retainer line.We'll tell you when a marketplace isn't worth opening yet, and which single channel to fix before adding a second.
Store buildsRebuild recommended by default. It's the largest invoice available and the easiest to justify.Audit first. A large share of underperforming stores need app cleanup and page speed work, not a rebuild.
ListingsOne listing written and copied across marketplaces, because it's faster and the difference isn't visible.Written per marketplace. Amazon and Walmart search behave differently, and the same listing rarely performs on both.
OwnershipAd accounts, Shopify admin and seller central access held by the agency. Leaving means rebuilding.Every account, store and listing registered to you. You keep the working system if the engagement ends.
ReportingMonthly deck of platform metrics with no view of what a customer actually costs the business.Weekly numbers on conversion, blended CAC and margin by channel, including the channels going badly.

// testimonials

4.9 / 5.0 clients review

What Our Clients Say

work

One sequence from audit to a second sales channel, with each stage proven before the next opens.

process

1

Store audit

Storefront, listings, ad accounts and numbers reviewed first.

2

Catalogue structure

Product data, variants and pricing rules defined once.

3

Primary channel

Fix and scale one channel before opening another.

4

Channel expansion

Next marketplace opened when operations can carry it.

5

Blended review

CAC and margin reviewed across all channels weekly.

Before a rebuild,

let us audit the store.

Send us the storefront and a marketplace account. We’ll come back with what’s losing money now, duplicate apps, cannibalising campaigns, listings failing on attributes, and how much of it is fixable without rebuilding anything.

    FAQs

    How much does an ecommerce agency cost?
    Management retainers typically run $2,000–$10,000 monthly depending on channel count and catalogue size, with builds quoted separately as projects. Offshore delivery puts us below that band. Store builds are scoped through ecommerce website development rather than bundled into a retainer.
    Do you build on Shopify or other platforms?
    Shopify for most brands, since the ecosystem and total cost of ownership beat the alternatives below enterprise scale. We'll recommend otherwise when the catalogue genuinely demands it. Builds and migrations run through shopify store development, including app cleanup on inherited stores.
    Should we sell on Walmart as well as Amazon?
    Often yes, and it's the channel most brands skip. Walmart Marketplace carries materially less seller competition than Amazon in many categories, so listings rank with less spend. Approval and catalogue requirements differ, which is what walmart marketplace setup handles.
    Should we start with SEO or paid ads?
    Organic first where you have any runway, because it's the only channel whose cost falls over time while paid resets to zero each month. Paid accelerates what already converts. Category and product page work runs through ecommerce SEO services.
    How do you measure ad performance across channels?
    On blended acquisition cost and contribution margin, not per-platform ROAS. A campaign can look profitable inside Amazon's dashboard while cannibalising organic sales you already had. Google Shopping, Meta and Amazon Ads are managed together through ecommerce PPC management.
    What is a good ecommerce conversion rate?
    1% and 3% for most direct-to-consumer stores, with 2% a reasonable working benchmark. Rates vary sharply by category, price point and traffic source — branded search converts several times better than cold paid social. Compare against your own trend rather than against a published average.
    Should you fix an existing store or rebuild it?
    Audit before deciding, because rebuilds are recommended far more often than they're needed. Common fixable causes of poor performance are app bloat slowing page speed, weak variant structure, and checkout friction. A rebuild is justified when the platform genuinely can't carry the catalogue, not when the design looks dated.
    How long does it take to see results from ecommerce marketing?
    Paid channels produce data within two to four weeks and meaningful optimisation by week eight. SEO takes four to six months for category and product pages to move. Marketplace listings can rank within weeks but need review velocity to hold position, which takes longer to build.
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